Misnomer Marketing

About Us

Misnomer Marketing (Carlsbad, CA), founded by Jeff Lerner, provides expert Fractional CMO services exclusively for startups. Its philosophy directly challenges ineffective marketing, focusing on measurable, scalable growth (pipeline, revenue) via strategic leadership. Lerner’s credibility stems from extensive, validated senior marketing roles (VP/Director) within startups and large organizations, ensuring deep industry understanding. Services span strategy, demand generation, MarTech, and team leadership.